Eric Nam, Armaan Malik, and KSHMR Are Ready to “Echo” Together

By Arushi Tandon | @arushiwrites   Korean-American soloist Eric Nam is coming together with Indian pop singer Armaan Malik and Indian-American DJ KSHMR with a new single, “Echo.” The announcement was made on social media and has since led to a lot of buzz around this interesting trio’s collaboration.

Echo coming this Friday with my guys. Are we ready?
⠀
Pre-save the single here ➡️: https://t.co/FBlhGH2NNA pic.twitter.com/dV4GZNpzcI

— Eric Nam (에릭남) (@ericnamofficial) May 17, 2021

“Echo” has been described as “The first K-pop meets I-pop collaboration built around a meticulously crafted EDM soundscape” by Rolling Stone India. With writing credits to all three artists involved and produced by KSHMR, this is building up to be an anticipated release. Armaan Malik is one of the top artists in the Indian music scene at the moment and his love for K-pop hasn’t been much of a secret either. Armaan posted his rendition of EXO Chen’s “Beautiful Goodbye” on his Instagram in September last year. He has also repeatedly appreciated multiple K-pop artists through his platforms. Eric Nam is a household name for K-pop fans across the world. With Armaan Malik’s massive popularity in the Indian music scene, and KSHMR’s success in the EDM genre, this collaboration is a notable intertwining of Korean, Indian, and American cultural ties. Fans have expressed their excitement for this collaboration across Twitter too.  

Some Can’t Believe It’s Really Happening

YOU GUYSSS, we definitely we're ready for this, it'll take a whole freakin' year to process this, omgggg, I still can't believe this is actually happening, this is gonna be hugeee!! ❤️😭🚀#ArmaanMalik #Echo

— Anshikaaa!! (@aNsHiKa_02) May 17, 2021

Is this even real?? I love Eric nam sir and I can't imagine him collaborating with our favorite Armaan Malik sir.
I m speechless rn.
Hope this breaks all the records. #EricNam#ArmaanMalik

— Meena (@Nirea7nirea) May 17, 2021

https://twitter.com/yoonieeverse_/status/1394279781701591043?s=20  

Indian Fans Are Stoked

AHHHH the day when K-pop and Indian music comes together has arrived😭😭 pic.twitter.com/a3isbpcbqc

— divena || always moonbin's girl (@Div_heehaw) May 18, 2021

https://twitter.com/WinterArcana/status/1394358079806787588?s=20  

The Common Language of Music is Connecting Souls Once Again

#Echo is a definition of music being a bridge that crosses every bareer. 3 different artists with 3 different culture and countries are brought together with Music. The power music holds is so beautiful ♥

— Loveleen Sabharwal✨ (@AmLoveleen) May 17, 2021

  The pre-save link for “Echo” can be found here. We are super excited about this collaboration, are you?

Thumbnail Courtesy of B2M Entertainment